How to Create a Social Media Strategy That Caters to Diverse Audiences
Different content formats on social media can be the key to catering to distinct audiences. Here’s how it worked for our client in the healthcare recruiting industry.
Different content formats on social media can be the key to catering to distinct audiences. Here’s how it worked for our client in the healthcare recruiting industry.
Case study features data from a finance company that drove 27% more online sales with longform content and in-depth articles.
This success story demonstrates how ecommerce brands can overcome price concerns with effective content – for 535% return on their content marketing investments.
Industry: Human Resources Content: Blogs, video, infographics, whitepapers, social media Highlights: +94% annual organic traffic, +306% annual social traffic increase, +38% LinkedIn follower growth A goal-focused, diverse content strategy that’s […]
Industry: Assisted living Content: In–depth blog posts, news articles, social media promotion Highlights: 80% lower bounce rate year over year, conversions up 130% When people discuss care options for seniors […]
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