What strategies are working for B2C and B2B brands? Which areas of content marketing are they investing in more heavily?
As organic and paid marketing landscapes become more crowded, competitive and costly, brands are angling for any edge that enables them to stand out in the minds of customers and prospects.
Download our eBook to learn:
- The most popular CMS, marketing automation systems, e-commerce platforms and project management tools.
- The most popular email marketing software, social media marketing platforms and CRMs.
- The mobile and desktop trends separating secure, optimized sites from low-conversion competitors.
- Organic and paid conversion rate benchmarks.
- Digital advertising investment trends.
- Content type and content strategy trends, metrics and goals.
What’s your definition of success in 2019?
Brafton
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2019 state of content marketing report
Learn the tools, tactics and technology driving content marketing success.
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