ClickCease Content Writing Archives - Page 2 of 7 - Brafton

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How to Structure a Blog Post — Must-Have Elements for Success

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The best way to structure the perfect blog post to deliver the best results, both for search engine optimization and reader experience.

What is a content writer? Here’s a day in the life

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Life as a web content writer is a commitment to discipline, good habits and creative self-care.

Creating a writing style guide in 8 steps (A walkthrough)

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A writing style guide is a reference resource for editorial content creators. It chronicles your brand personality and tone of voice.

How to write a product description that sells (+ 11 examples)

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Effective product descriptions not only give customers information about the offering but also deliver psychological appeals.

5 awesome writing hacks for better marketing copy

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Great written content is always relevant as a marketing tool. Here are five ways to make your writing flow more easily and reach your audience more effectively.

Why the death of content mills is long overdue

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The agency model is the present and the future of content marketing.

Content vs copy: Is there a difference?

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The terms copy and content are often used interchangeably, but there is a key difference in how each one appeals to an audience.

How it’s made: A look inside the blog writer’s mind

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Ever wonder what it takes to write high-performing blogs? From ideation to distribution, here’s an inside look at all the creativity and resourcing that goes into making blog content.

Why we tawk the way we tawk: Communication accommodation in content marketing

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How content can require communication accommodations, just like your conversations do.